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An FTZ in SLC?
by World Trade Center Utah Great effort has been expended by many organizations as Salt Lake City awaits approval for its Foreign Trade Zone (FTZ), but some might ask what all the fuss is about. Here’s a primer on what an FTZ is and how it can benefit Utah businesses. { read more }
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Utah Development Spotlights: Procter & Gamble
by Governor's Office of Economic Development (GOED) The Governor’s Office of Economic Development (GOED) would like to showcase several powerhouse companies who made a great impact on Utah’s economy in 2007. These great companies are just a sample of the many businesses expanding or relocating to the “most dynamic state” in the country. { read more }
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Event Calendar
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Today at Utah Pulse
- The Beat: Utah Film Industry Moguls to be Honored
- On Aug. 29 beginning at 7 p.m., the SLC Film Center, Governor’s Office of Economic Development, and Gary Neeleman, Utah's Honorary Consul of Brazil, invite you to honor some of the people who have been the most influential in the Utah Film Industry.
{ read more }
- The Beat: Small Satellites — Big Business
- The 22nd Annual AIAA/USU Conference on Small Satellites will be held at Utah State University Aug. 11-14, and the event is drawing participation from across the globe.
{ read more }
- The Beat: ZAGG Inc. Reports Significant Growth, Positive Second Quarter Results
- SALT LAKE CITY--(BUSINESS WIRE)--ZAGG Inc. (OTCBB: ZAGG), an industry leader in providing protective film coverings for personal electronics, will report its financial results for the second quarter of Fiscal Year 2008 ended June 30, 2008 on Friday, August 15, 2008.
{ read more }
- The Beat: Interline Announces NorthCut Refinery Funding Plan
- ALPINE, Utah, Aug. 8 /PRNewswire-FirstCall/ -- Interline Resources Corporation today announced that is has reached agreement to delay interest payments for financing on its NorthCut Refinery.
{ read more }
- The Beat: Growth is an Understatement for Skullcandy
- The increasingly popular brand of headphones and audio accessories for skiers, snowboarders and skateboarders is in its fifth year of business and has yet to see less than 300 percent annual growth.
{ read more }
- First Person: Enjoy the Ride Beijing
- Tomorrow the world gathers once again to light the Olympic torch as a symbol of peace, brotherhood and friendly competition. Every Utahn should pause, remember our Olympic moment and join with China to celebrate.
{ read more }
- Business Tip: Top 7 Tips for Keeping Your Business Looking Good
- -- Claire Cunningham
1. TYPEFACE
There are hundreds, maybe thousands, of typefaces. Some are easier to read than others. Make sure your text is easy-to-read by using a readable face. (When in doubt, test typefaces on members of your audience.)
2. LINE LENGTH
Ever wonder why newspapers and magazines format their articles in columns? It’s easier for human eyes to track shorter lines of text. Break up your copy into columns that are no more than 3” wide for a cleaner look and better readability.
3. COPY LENGTH
Most members of your audience won’t have the time or inclination to plow through long text. Keep what you have to say brief. Use bullet points. If it’s a web site, you can offer more information through hyperlinks. That leaves it up to the visitor to follow what’s of interest.
4. PHOTOS/OTHER VISUALS
You know the saying, “A picture is worth a thousand words”? It’s true. Use visuals to emphasize your messages. But be picky. Poor quality, photos speak volumes about your organization. And what they say isn’t good.
5. PAPER
If you’re printing a piece, the paper you use sends a message. It’s a tactile thing, plus paper affects photo reproduction. Use the best quality paper you can afford, and ask to see a mock-up of your piece on the paper you specify.
6. REPRODUCTION QUALITY
Fuzz is okay on peaches but not in web sites, ads, brochures, newsletters or anything else with your name on it. That means no fuzzy logos, fuzzy type or fuzzy photos.
7. CONSISTENT LOOK
Once you’ve worked out a look, standardize it. Set up rules for logo usage, color, tag line, paper and layout, and follow them. Consistency helps build familiarity.
(Source: Top 7 Business )
- Lighter Side: Fitting Glasses
- -- http://www.myhumor.org/clean-jokes/business-jokes.asp
The proprietor of a successful optical shop was instructing his son on how to charge a customer.
"After you have fitted the customer's glasses," he said, "and he asks you what the charge will be, you say, '$100.' Then see if he winces.
"If the customer doesn't wince you say, 'For the frames. The lenses will be another $50.'
"If he still doesn't wince you say firmly, 'Each.'"
(Source: My Humor )
- Today in Business History: Aug 11
- 1992: The Mall of America, the biggest shopping mall in the country, opened in Bloomington, Minn.
1998: British Petroleum purchased Amoco for $49 billion in the biggest foreign takeover of a U.S. company.
2002: US Airways filed for Chapter 11 bankruptcy protection.
(Source: NY Times )
- Wise Words
- "No price is too low for a bear or too high for a bull".-- Stock Exchange Proverb
(Source: Plan Ware )
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Utah Pulse Highlights
It's the start of a new week on The Daily Pulse. The Governor's Office of Economic Development is profiling 10 "powerhouse companies" that had a positive impact on Utah's economy in 2007. First up is a look at Procter & Gamble.
In other Monday morning business news...
Those who thought the internet would have a detrimental affect on NBC's olympic coverage were dead wrong. NBC is getting boffo numbers for their TV broadcasts and internet streams. Network officials say that the live video streams are "fueling more interest" in the TV broadcasts.
Here's another sign of the changing times. Retailers like Wal Mart are installing solar panels on their roofs. The trend, while welcome and admirable, is not totally altruistic. The companies have until December 31st to beat a deadline to get tax credits for the energy saving projects.
I was fascinated by this New York Times article about Google's future. A number of media companies are wary of Google's focus on producing content for the web. That could end up taking money away from some of Google's partners, and they don't like it.
Not that I'm planning on calling in sick, but businesses should brace themselves for a rash of absences tomorrow. Madden '09 is released at midnight.
Utah Pulse is on Facebook. You can join our group, and network with others on Facebook by joining up.
Have a great day.
--Bryan Schott, Managing Editor
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